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Case Study: How Petteri Pucilowski Meets Diverse
Design Demands With KIMP

“Working with my KIMP team has been a delight. They usually get the designs right on the first attempt, which eliminates the need for a lot of back-and-forth revisions. This efficiency makes the entire process very easy for us and significantly streamlines our workflow.”

Petteri Pucilowski

CEO of Search Engine Wizards and HerSecret.fi

What type of business is
Search Engine Wizards?

Search Engine Wizards is an SEO agency dedicated to helping businesses improve their online visibility and search engine rankings. Their target audience includes small to medium-sized enterprises (SMEs) looking to enhance their digital presence. They offer a range of services, including keyword research, on-page and off-page SEO, content creation, and performance analytics. Their goal is to drive organic traffic and increase conversions for their clients

Search Engine Wizards differentiates themselves through a data and AI-driven approach to SEO. They leverage the latest tools and techniques to provide customized solutions for their clients. Their unique selling proposition lies in their ability to deliver measurable results, helping businesses achieve their digital marketing goals. Search Engine Wizards focuses on building long-term relationships with their clients by providing transparent and effective SEO strategies

What challenge did
Petterin need help addressing for Search Engine Wizards?

The challenge Petteri was trying to address with KIMP was the constant need for graphic design across his two businesses (Search Engine Wizards and HerSecret.fi) and for his agency's clients. With multiple projects requiring design work simultaneously, he needed a reliable and efficient solution to meet these diverse design demands without compromising on quality or timeliness.

How was Kimp able to address Search Engine Wizards’ challenge?

Working with KIMP has created significant value for Search Engine Wizards in several ways:
  • Increased Design Capacity: KIMP has provided them with an abundance of graphics they can use in their online publications and social media channels. This has greatly expanded their design capacity without the need to hire additional in-house designers.
  • Time Savings: With KIMP handling their design needs, Search Engine Wizards can focus on other critical aspects of the business, saving considerable time that would otherwise be spent on design tasks.
  • Cost-Effectiveness: The flat-rate subscription model has proven to be more cost-effective than hiring freelancers or full-time designers, especially given the volume of designs they require.
  • Consistent Quality: Having a dedicated design team ensures that they maintain a consistent brand image across all their materials, which is crucial for building brand recognition.
  • A Variety of Design Services: Search Engine Wizards has focused on creating social media templates and designs but recently also started to get into website design and other more comprehensive design tasks.

What has been the impact of working withKimp for Petteri and Search Engine Wizards?

“We've seen a tangible impact from working with KIMP in terms of our publication efficiency. By always having designs ready for all of our publications, we're now able to publish them approximately a day earlier than before. This improvement in our workflow has allowed us to be more responsive to current events and trends.”

Tips from Petteri for new KIMP clients Kimp

“It helps to have a few tasks waiting in the requests pipeline - so that there is always something for the Kimp team to work on. This approach maximizes the value of your subscription and ensures a constant flow of design work.”